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Have you ever felt like your copywriting skills just aren’t good enough? You dream of creating sales pages with ease, or writing an email sequence that will sell anything!
I know the feeling well. It’s been a struggle for me ever since I started this blog. I can’t tell you how many hours I’ve spent sitting in front of a blank screen, trying to figure out what I should be saying and how it should be organized.
Recently though, I finally hired a copywriting coach. Working with Spencer Lum has changed everything for me.
I have more confidence, more ideas and finally found some amazing copywriting tools!
Before I share my favorite free copywriting tools with you, let’s go over what copywriting even is!
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What is copywriting?
Copywriting is the creation of the text for advertisements or marketing materials.
Why would that be important to learn?
Well, if you want to have a profitable online business, you need to be able to convince people to purchase your products. And the best way to do that is with compelling copy on your sales pages, in your emails and on social media.
Many people feel like copywriting is sleazy. But now that I know more about it it’s actually about human psychology.
When you write good copy you are using your words to create curiosity about your product and answering questions before people even have them.
Learning how to write copy well is one of the most important aspects of running an online business. So I’ve gathered together 8 of the best free copywriting tools online to help you get better.
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- How I Use Copy Blocks to Write Effective Sales Pages
- 3 Things You Need to Check if You’re Pivoting Your Business This Year
Free Copywriting Tools for Better Titles
This is my favorite tool. You just put in your topic and it gives you over 50 title ideas in a few different categories. Some are crazy, some don’t make sense but this tool has helped me to create some of the best titles on my blog.
The Headline Analyzer is a popular tool to check how powerful your headline is. It’s not perfect, but it can be a good tool when you are struggling to create a top-notch headline.
This is a list of formulas you can use to write headlines. Basically, just fill in the blank with your topic and poof! you have a headline.
It’s always a good idea to use power words in your headlines. These words evoke a feeling or reaction in your reader making them want to know more. This list includes over 700 words, so you’ll be good for a while.
Free Copywriting Tools for Better Content
This is an awesome resource that gives you ideas for how to write transitions. Whenever I feel stuck in a post I open this page and get a ton of ideas of how to proceed.
This is from my copywriting coach, Spencer Lum. He has some amazing info on his blog and this is one of my favorites.
This post has some great basic information about copywriting. It goes over different styles and techniques to help you write better copy.
Finally, here is a post with exercises to help you practice writing your copy. I’m trying to write for at least 20 minutes everyday now to keep in practice.
And that’s the key to writing good copy… practice, practice, practice!
It gets easier and easier as you go and using these free copywriting tools will help you to create those amazing sales pages and engaging emails that you’ve always dreamed about.